That’s the reality behind the newly unveiled Heinz Tomato Ketchup Smoothie, launching August 6, 2025, at select Smoothie King spots across the U.S.—think Atlanta, Chicago, Miami, Denver, and around New York/New Jersey (Allrecipes).
Here’s what’s in the mix:
- Strawberry + raspberry + açaí sorbet
- Apple juice for sweetness
- A not-so-subtle swirl of Heinz Simply Ketchup (Food & Wine)
Brands love a bit of snark, so they leaned into the age-old internet debate: If a tomato is a fruit, is ketchup a smoothie? They answered it with a sip (Allrecipes).
What Do Folks Think?
Reactions? Let’s just say, the internet did not hold back. Comments ranged from:
- “Unexpectedly delicious” (yeah, really)
- “Love this from my head to-ma-toes” (pun game strong)
- To the dramatic, “How will you explain this to God on judgment day?” Uh, that escalated quickly… (Delish)
Smoothie King and Heinz stand by it. Their pitch? Months of R&D, clean ingredients, and a whimsical nod to tomato season.
Lori Primavera (SK’s R&D whiz) and Heinz promise a “savory-sweet blend” that highlights tomato in a totally new way (Food & Wine).
TL;DR
- Ketchup in a smoothie is legit real.
- Flavor? Berries lead, ketchup follows—but in a way that’s weirdly intriguing.
- Pricing? $5.70 (ketchup nerds, that number knows).
I’d say it’s more “ketchup as a supporting character” than full-on condiment takeover. Slightly tangy, slightly berry-forward—and undeniably memorable.
If you’re bold enough to order it, be sure to share your verdict with #KetchupSmoothie. Who knows? You might just start your own flavor trend.
Jacklyn is a San Diego–based food journalist with a background in the confectionery world. Before diving into food reporting, she worked at a startup crafting plant-based, low-sugar sweets designed to make candy a little healthier
