Editorial Guidelines

Last updated: August 9, 2025

MrsPenguin.com is an independent publication exploring food trends, market shifts, and culinary curiosities from around the world. Our content is created for curious readers who value accuracy, originality, and an honest voice.

1. Our Editorial Mission

  • Highlight emerging food trends before they hit the mainstream.
  • Showcase unique perspectives from different food niches — from street food to high-end dining.
  • Provide readers with well-researched, fact-checked, and trustworthy information.
  • Celebrate diversity in food culture while staying respectful and inclusive.

2. Content Standards

  • Accuracy: All facts, figures, and claims must be verified using credible sources. If in doubt, we link to the source.
  • Originality: Articles must be original work and free from plagiarism. AI tools may be used for idea development but final text must be human-written and reviewed.
  • Clarity: We write in clear, accessible language for a global audience.
  • Balance: Where appropriate, present multiple perspectives on a topic.
  • Relevance: Stories must connect to food culture, industry trends, or consumer behavior.

3. Voice & Tone

  • Fresh, honest, and conversational — never overhyped or clickbait.
  • Neutral when reporting facts; personal when sharing first-hand experiences.
  • Inclusive and respectful of all cultures, cuisines, and dietary preferences.

4. Sourcing & Attribution

  • Always credit original creators, photographers, and publications.
  • Use hyperlinks to cite online sources directly within the text.
  • When referencing recipes or techniques from others, link to the original or provide proper credit.

5. Photography & Media

  • Images should be high-quality, relevant, and free of unnecessary text overlays unless used for branding.
  • All photos must be original, licensed, or from a verified free-use source.
  • We avoid misleading images or those unrelated to the article’s content.

6. Corrections & Updates

  • If an error is found, we correct it promptly and transparently.
  • Significant updates to an article will be timestamped at the top or bottom of the page.

7. Sponsored Content & Disclosures

  • Sponsored articles will be clearly labeled as “Sponsored” or “Partner Content.”
  • We maintain editorial independence — sponsors cannot alter factual reporting.

8. Ethical Principles

  • We do not publish discriminatory, defamatory, or harmful content.
  • We avoid conflicts of interest — writers must disclose personal or financial ties to the topics they cover.
  • We respect privacy, especially when reporting on individuals.

9. Reader Contributions

  • Guest posts must follow the same accuracy, tone, and sourcing standards as staff articles.
  • We reserve the right to edit for clarity, style, and length.
  • By submitting, contributors grant MrsPenguin.com the right to publish and archive their work.

10. Contact the Editorial Team

If you have questions about these guidelines or wish to pitch a story, contact us at
info@mrspenguin.com.